I review the site like a customer.
I check the first screen, offer clarity, mobile speed, page structure, and whether someone can call, book, or trust you fast.
3 wk
Typical build · brief to launch
Websitesbuilt to bookmore jobs.
Custom websites for contractors, clinics, restaurants, salons, and local service businesses across Puerto Rico. Mobile-first, bilingual-ready, fully owned by you at handoff.
BUILT FOR SERVICE BUSINESSES WORLDWIDE · FROM PUERTO RICOHVACPLUMBINGROOFINGELECTRICALLANDSCAPINGDENTALLEGALSALON & SPARESTAURANTBUILT FOR SERVICE BUSINESSES WORLDWIDE · FROM PUERTO RICOHVACPLUMBINGROOFINGELECTRICALLANDSCAPINGDENTALLEGALSALON & SPARESTAURANT
00 / FIRST STEP
Start with a quick site review.
Send the brief and I’ll respond within < 24 hours with a direct read on where your current site is losing clarity, trust, or mobile momentum — plus whether a $3,500-$5,000 custom build makes sense.
You get a short quote read.
You see what I would fix first, what I would leave alone, and whether a custom site is actually worth the money right now.
Then you choose what's next.
If there is a fit, we book the intro call. If not, you keep the audit and get the most useful next step anyway.
No pitch deck. No “discovery package.” Just the first honest quote step.Start the quote →
01 / CAPABILITY
What good web work can do.
Capability examples while local Puerto Rico launches are still publishing. Read these as proof of craft, not a menu of services.
FINTECH · WEBFLOW2025 / FEATURED
ORBIT
/ FINANCE
/ FINANCE
D2C · SHOPIFY2025
N&P
SAAS · NEXT.JS2024
Kestrel
.
.
HEALTH · CUSTOM2024
MH
/
/
FINTECH · CUSTOM2024
Halcyon
Range examples · local launches publish as they shipAll work →
02 / SERVICES
One main offer. Two optional helpers.
Website design is the core sale. Hosting and maintenance are available if you want them, and easy to skip if you do not.
01 · $3,500-$5,000 · ONE-TIME FEE
Website Design
Depends on page count and scope
A custom website designed around your business, your customers, and the work you actually sell. No templates, no rented platform, no lock-in after launch.
- Custom design, no templates
- Mobile-first build
- Bilingual-ready ES/EN structure
- Domain, repo, and all logins handed over
- 3 weeks delivery
- 14-day post-launch polish window included
- 50% to start · 50% at launch
HANDOFF / WHAT YOU OWN
Nothing held hostage.
- Domain access
- GitHub repo
- Hosting credentials
- Admin login
- Analytics access
- Handoff Loom
Good fit
- Local service business
- Needs a serious website
- Wants ES/EN-ready structure
- Wants ownership after launch
Not a fit
- Wants a quick template
- Needs daily content
- Wants ad management
- Does not want to own logins
NOTE / NOT STANDARD
No SEO retainers, Google Ads management, blog writing, logo design, branding packages, or productized add-ons. If you need one of those, it gets quoted separately or I point you to someone better.
MANIFESTO
01 — LOCAL OWNERS, NOT AGENCY MIDDLEMEN
02 — SHIP IN WEEKS, NOT MONTHS
03 — PHONE CALLS OVER CONTACT FORMS
04 — OWNERSHIP, NEVER LOCK-IN
05 — PROOF LIVES IN BOOKINGS
02 — SHIP IN WEEKS, NOT MONTHS
03 — PHONE CALLS OVER CONTACT FORMS
04 — OWNERSHIP, NEVER LOCK-IN
05 — PROOF LIVES IN BOOKINGS
The best website you'll
ever launch is the one
that earns its keep.
03 / PROMISES
What I'll sign my name to.
Testimonials will live here once the first local launches ship in 2026. Until then, here is what you can hold me to in writing on every engagement.
I reply to every inquiry within one business day — usually faster. No auto-responders, no call centers, no sales team.
24h
Response timePromise · not a best-effort
No lock-in, ever. The day your site launches I hand over every login — domain, repo, admin, analytics. You own it.
100
OwnershipYour site · your logins
If your site does not feel fast, clear, and clean on mobile, or it misses the agreed scope, I'll fix it on my dime.
95+
PerformanceSpeed · clarity · accessibility
04 / HOW IT WORKS
Three weeks. Four phases.
Fixed milestones, weekly reviews, and a roadmap you own. Remote-first, with an in-person kickoff available in the San Juan metro.
PHASE 01WK 1
Discover.
Kickoff call on Zoom, or in person if you are in the San Juan metro. We confirm pages, audience, language needs, ownership details, and what launch has to accomplish.
PHASE 02WK 2
Design + Build.
Design and build happen in parallel with one operator. You see a staging link on day 8 and again on day 12. Two clear feedback rounds keep the work moving.
PHASE 03WK 3
Launch.
Polish, QA, DNS cutover, analytics basics, and handoff. The site goes live Friday of week 3, with a Loom and every login in your hands.
PHASE 04+14 DAYS
Polish.
Two weeks of bug fixes and small tuning after launch, covered by the project. After that, hosting and maintenance are optional.
05 / QUESTIONS
Things you're
probably thinking.
Didn't answer yours? Email [email protected]. Every message gets a reply within one business day — often faster.
01Will I own my website?+
Yes. At handoff you get the repo, domain access, admin logins, hosting access if I set it up, and anything else tied to the site. No proprietary lock-in.
02Do I have to host the site with you?+
No. Hosting is optional at $50/mo. If you want to self-host, I hand over the repo and logins so you or another developer can run it.
03Why not just use Wix, Squarespace, or a cousin who does websites?+
You absolutely can. Templates are useful for some businesses. What you are paying me for is a custom site with clearer pages, better mobile behavior, and ownership at the end. If a template is the right call, I will say so.
04How many more calls will I actually get?+
No honest person can promise a number. What I will promise: your site will be fast, clear, mobile-first, and built so a real customer can understand you and contact you without friction.
05Do you handle search setup?+
I handle the basic on-site setup a good website should have: clean structure, metadata, fast pages, and sensible URLs. Ongoing search, ads, content, or brand work is a custom quote, not a standard offer.
06What happens after launch if I need changes?+
The first 14 days are included for polish and small fixes. After that, maintenance is optional: $100/hr when needed, or $200/mo for 2 hours per month with no rollover.
07Can we meet in person?+
Depends where you are. I'm based in San Juan and I'll drive to meet clients in the metro for kickoff and launch. Anywhere else, we run the whole engagement on Zoom and Loom — most of my clients I never meet face-to-face, and the work doesn't suffer for it.
08Do you speak Spanish?+
Sí. Discovery, feedback, and handoff can happen in Spanish or English. Every site is built bilingual-ready, so an ES/EN version is planned into the structure instead of bolted on later.
BOOKING Q2 · REMOTE WORLDWIDE